What Is Podcast Advertising?
It’s almost like listening to an advertisement on the radio, except podcasts are available on demand and there may be a better chance to target more relevant group of customers as they’re the ones who’ll be listening to a particular genre of a podcast.
Podcast advertising is emerging out to be one of the very popular ways to bring about awareness about your products and services.
To who you ask? To a more relevant group of targeted customers. Which is why it’s coming out to be a very effective form of advertising.